Green Supply Chain and Performance of Hospitality Industry in Nairobi City County, Kenya
DOI:
https://doi.org/10.47941/ijscl.3853Keywords:
Green Supply Chain, Green Purchasing, Green Distribution, Hospitality IndustryAbstract
Purpose: The general objective of this study is to examine the effect of green supply chain on performance of hospitality industry in Nairobi City County, Kenya. Specifically, the study sought to examine the influence of green purchasing on performance of hospitality industry in Nairobi City County, Kenya and to evaluate the role of green distribution on performance of hospitality industry in Nairobi City County, Kenya. This study was guided by Natural-Resource-Based View (NRBV) Theory and Stakeholder Theory.
Methodology: This study used descriptive research design. This study targeted 5-star hotels in Nairobi County, Kenya. According to Tourism Regulatory Authority (TRA) (2024), there are at least 32 five-star hotels in Nairobi County, Kenya. This study therefore targeted the management employees in these five-star hotels. In every hotel, the study targeted 1 top manager, 2 middle level managers and 5 lower level managers. The total target population was therefore 256 respondents. The study used Krejcie and Morgan (1970) formula to arrive at the sample size. From the formula, the sample size was 156 respondents. This research used a questionnaire to collect primary data. The pilot study was carried out on 16 respondents. SPSS was used to analyze the data collected from the field. Quantitative data collected was analyzed using descriptive statistics techniques. Pearson R correlation was used to measure strength and the direction of linear relationship between variables. The study results were presented through use of tables and figures.
Findings: The study concludes that green purchasing has a positive and significant effect on performance of hospitality industry in Nairobi City County, Kenya. In addition, the study concludes that green distribution has a positive and significant effect on performance of hospitality industry in Nairobi City County, Kenya.
Unique Contribution to Theory, Practice and Policy: Based on the findings, the study recommends that hospitality industry in Kenya should implement green distribution practices by optimizing delivery routes, consolidating shipments, and partnering with logistics providers that use fuel-efficient or low-emission vehicles, while also leveraging digital tracking systems to enhance coordination and reduce unnecessary trips.
Downloads
References
Achuora, J. (2024). Effect of green supply chain on the performance of manufacturing firms in Kenya. Global scientific journal, 6(8), 671-689.
Adebayo, A. O., Ojo, O., & Yusuf, S. A. (2020). Green supply chain management practices and organizational performance in Nigerian manufacturing firms. International Journal of Supply Chain Management, 9(5), 987–995.
Bell, J., & Waters, S. (2018). Doing Your Research Project: A Guide for First-Time Researchers (7th ed.). McGraw-Hill Education.
Blumberg, B., Cooper, D. R., & Schindler, P. S. (2020). Business Research Methods (4th ed.). McGraw-Hill Education.
Boson, L. T, Elemo, Z., & Engida, A. (2023). Assessment of green purchase management practices on sustainable business in Ethiopia. Logistic and Operation Management Research, 2(1), 96-104
Bryman, A. (2019). Social Research Methods (5th ed.). Oxford University Press.
Chege, E. N. (2022). Green supply chain and supply chain performance of private hospitals in Nairobi, Kenya. Retrieved from https://erepository.uonbi.ac.ke/bitstream/handle/
Cronbach, L. J. (2019). My Current Thoughts on Coefficient Alpha and Successor Procedures. Washington, D: Educational and Psychological Measurement.
Crowther, D. & Lancaster, G. (2018). Research Methods: A Concise Introduction to Research in Management and Business Consultancy. New York: Butterworth-Heinemann.
Dorcasse, T. T. (2025). Green Supply Chain Practices and Performance: Evidence from Cocoa Production in Cameroon. Open Journal of Business and Management, 13(5), 3473-3483.
Flick, U. (2019). An Introduction to Qualitative Research (6th ed.). SAGE Publications.
Hassan, Y. (2023). The impact of the dimensions of green supply chain on corporate performance. Retrieved from file:///C:/Users/user/Downloads/
Holt, D., & Ghobadian, A. (2020). Empirical study of green supply chain management practices amongst UK manufacturers. Journal of Manufacturing Technology Management, 20(7), 933-956
Kiplimo, K., & Wachiuri, E. (2024). Green supply chain practices and performance of the food and beverage firms in Nairobi City County, Kenya. International Journal of Management and Business Research, 6(1), 225-238.
Lütfi, S., (2020) Validity and reliability in quantitative research. Business and management studies. An International Journal, European Leadership University
Maxwell, J. A. (2021). Qualitative Research Design: An Interactive Approach (3rd ed.). SAGE Publications.
Maya N., & Agustia, D. (2023). Assessing the impact of green supply chain, competitive advantage and firm performance in proper companies in Indonesia. Operations and supply chain management, 15(3), 395-406.
Mugo, B. N. (2023). Effect of green supply chain practices on performance of tea factories in central region Kenya. Retrieved from http://41.89.49.13:8080/xmlui/bitstream/handle/
Muma, B. O., Nyaoga, R. B., Matwere, R. B., & Nyambega, E. (2023). Green supply chain and environmental performance among tea processing firms in Kericho County- Kenya. International Journal of Economics, Finance and Management Sciences, 2(5), 270-276.
Mupfiga, C. (2020). Examining the effectiveness of green supply chain in the retail sector of Zimbabwe. International Journal of Business Policy & Governance, 6(6), 47-56.
Nasiche, F., & Ngugi, G. K. (2020). Determinants of adoption of green purchase in the public sector: A case study of Kenya Pipeline Company. International Journal of Social Sciences and Entrepreneurship, 1(11), 307-328.
Neuman, W. L. (2018). Social Research Methods: Qualitative and Quantitative Approaches (7th ed.). Pearson.
Obiso, I. E, Maendo, D., & Musau, E. (2023). Influence of green distribution on performance of private oil and gas marketing firms in Kenya: moderating influence of government regulations. African Journal of Education, Science and Technology, 7(3), 293-308
Onyango, M. B, Nyaoga, R. B., & Matwere, R. B. (2021). Green purchase management and economic performance: a review of tea processing firms in Kericho and Bomet Counties, Kenya. International Journal of Science and Research, 3(11), 2462-2466
Otieno, J., Kitheka, S., Hood, A., & Egessa, M. (2025). Influence of Green Supply Chain on Performance of Mining and Extraction Firms in Kenya. International Journal of Supply Chain Management, 10(2), 1–18.
Owusu, M. A., & Yamoah, F. A. (2021). Green supply chain management and performance of small and medium enterprises in Ghana. Journal of Cleaner Production, 27(8), 123956.
Perotti, S., & Colicchia, C. (2023). Greening warehouses through energy efficiency and environmental impact reduction: a conceptual framework based on a systematic literature review in Italy. The International Journal of Logistics Management, 34(7), 199-234
Salim, A., & Mutuku, B. (2025). Green supply chain practices and performance of Kenya electricity generating company, Mombasa County. The Strategic Journal of Business & Change Management, 12(1), 184–197.
Sang, M. L., Sung, T. K., & Donghyun, C. (2022). Green supply chain and organizational performance. Industrial Management & Data Systems, 112(8), 1148-1180.
Shafik, W. (2024). Factors affecting green purchase behaviors for small and medium enterprises (SMEs) in Uganda. Retrieved from https://www.researchgate.net/
Ubaidullah, M., Yousaf, A., & Antonella, P. (2022). A linear regression approach to evaluate the green supply chain impact on industrial organizational performance. Science of the Total Environment, 624(13), 162–169.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Emmanuel Mulebo, Dr. Elizabeth Wachiuri
This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution (CC-BY) 4.0 License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
