Vol. 3 No. 1 (2024)

Articles

• Leveraging Big Data Analytics for Personalized Marketing Strategies in the Hospitality Sector

  Anna Nkatekho

  15 - 26

  • pdf

• The Role of Wellness Tourism in the Growth of the Hospitality Industry

  Brenda Nasiche

  53 - 64

  • pdf

• Sustainability Practices in Eco-Friendly Resorts

  Divine Andrew

  27 - 39

  • pdf

• Human Resource Management Challenges in Modern Hospitality at the Coastal Regions

  Amara Kendricks

  1 - 14

  • pdf

• Innovative Marketing Strategies for Attracting Millennial and Gen Z Travelers

  Charlette Kaikara

  40 - 52

  • pdf